Hey, I'm Jay 👋

I'm a writer and entrepreneur. I've made a funny kind of career out of turning ideas into stories.

Some of the best ones became startups.

One was a movie, about the legendary online poker boom.

I've starred on a reality TV show, written a cartoon comedy series, directed a VR game, and created a virtual influencer on Twitch.

For years I competed at the highest stakes poker in the world.

Now my brother Scott and I are building Heroic Story, a Y Combinator startup that helps everyone tell great stories too.